Our extreme focus on image quality over purpose

I saw a post the other day, questioning whether the A7Riv out-resolves the G Master and G lenses and whether people would need to upgrade lenses as a result. Yeah, I know what you’re thinking…who the hell cares? Apparently some people do. 6 months ago they had the sharpest lenses

Life is what you make of it – inspiring people

I do some TFP shoots as a means to shoot portraits. I’m not a paid professional as I run another non-photography related business and this website is completely non-commercial. As a result, the only way for me to engage effectively with models is under the TFP banner. For those who

Sigma 35mm f/1.2 First Impressions

With the recent release of the Sigma 35mm f1.2 and having one in my hands, I thought I would put together my initial thoughts. First off, let’s just be open about it… it’s big. If for some obscure reason you were expecting something small, the f/1.2 makes this a big

Dunning Kruger effect and photography

After yet another post from someone vastly overestimating their abilities, I thought it was time to remind people of the Dunning Kruger effect and it’s impact on photography. The post in question came from someone who was complaining about the performance of the Tamron 28-75mm and The Sigma Art 24mm

Where is the small / medium raw, Sony?

The A7Riv has been released and on paper, the specs look amazing. but there is one glaring shortfall I am utterly confused as to why Sony missed, particularly with a camera with this megapixel count. Small / medium raw There will be usual Sony apologists who try to defend the

Sony hurting the industry with innovation?

For those who missed it, Petapixel posted a rediculous opinion piece that Sony was hurting the industry by innovating and cycling their cameras too quickly. If you haven’t read it, here it is: Is Sony’s Pace of Innovation Actually Hurting the Photo Industry? The gist of the article is that

Fujifilm ranks Sony last on mounts

Apparently Fujifilm released their mount ranking system and Sony is ranked well in APSC but bottom in full frame. It’s an interesting tactic from Fujifilm, but not a clever one as far as I am concerned. I always taken notice when people who are lagging in the technology race start

Choosing between Sony 70-200mm f/2.8 & 100-400mm f/4.5-5.6

Introduction To kick things off, let me say there are no winners or losers. This is like a competition between toddlers at pre-school where everyone gets a prize. This isn’t a direct technical comparison between the two and it isn’t about proving you should buy one in particular. This is

How I deal with photography block – going back to my roots

Photography block, a slump, hitting a brick wall, we all have a slump at some point or another, in most cases many. It’s a natural part of being a creative. I have the same issue with writing, writing is an emotional thing for me, so if I’m not passionate, I

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