Sony vs Fujifilm Part 6 – Sony needs to create more Fujicrons in their lineup

Fujifilm is quite popular as a travel system and there is a good reason for it and it isn’t necessarily APS-C. Fujifilm introduced a compact set of lenses, affectionately called Fujicrons by the users, named after the Leica Summicron. Instead of putting out lenses with wide open apertures of 1.4 or even f/1.8 like most of the full frame brands, Fujifilm introduced good quality f/2 lenses that were compact, with fast AF and good quality optics.

With full frame and Sony, everything to date has been developed with f/1.4 and f/1.8 apertures with the exception of the 35mm f2.8, a nice compact lens that mirrors the weight and dimensions of Fujifilm 23mm f/2. The problem in Sony’s lens line up is that the 35 f/2.8 is where Sony’s Fujicron equivalents stop. That means if you want to go light, people tend to go with travel zooms like the 24-105 instead of going for 2 or 3 compact primes. This is great if you have the budget for the 24-105mm, or if you’re a zoom users, but not if you’re a prime user or have a limited budget. The advantage with small primes is they still have a larger aperture than a travel zoom so you’re getting better sharpness and low light ability.

I’d like to see Sony introduce more additions to the range, a 24mm f/2.8 and 50mm f/2.8 to complete the combo. You could argue for a 16mm f/2.8 and 85mm f/4 but it would be great just to see the others initially.

What this would start to offer is compact travel options along with alternatives for street photography. If I’m travelling overseas, I’m happy to go with some lightweight lenses.

Why would Sony want to do this?

  1. The one advantage they have is your users don’t have to go to other brands or APS-C to get compact travel options. Fujifilm is a popular brand for travel photos so it would be good to be able to buy lenses in your range without having to go to Fujifilm.
  2. It offers customers a cheap set of entry level primes, but a set of primes that are still decent optical quality.

Maybe there is a market, maybe there isn’t but like most photographers, I’m selfish and I look at what I need. Hopefully it’s something Sony or a third party consider.

Lens aesthetics and third party brands

There is one thing that has always confused me about third-party manufacturers and that is their inability to apply lens aesthetics to each brand. Let me be clear, I’m not talking drastic redesigns here, I’m not talking about creating a retro looking lens for some brands and more modern for others, I’m talking simple colours.

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The Sony A7iii vs Fujifilm X-T3

Introduction

I caught up with a good mate over the weekend, and as a Fujifilm user, he had the latest X-T3 so we decided to swap cameras to allow us to play around and get our thoughts. He’s already penned his thoughts here so feel free to have a look at the different perspectives.

It was a great opportunity to see where the camera designs were going and I put together my thoughts on the two. This isn’t a feature comparison, just some thoughts comparing where the two cameras are in their life cycle.

Some of these photos are snapshots, the review wasn’t intended to showcase the best of these cameras, it was a casual outing with a friend and our kids in bright midday sunlight, not exactly ideal conditions, but I have thrown in some other samples as well.

My knowledge of shooting video is somewhere between zero and nothing, so please don’t expect any video related comparisons.

Continue reading “The Sony A7iii vs Fujifilm X-T3”