Tag: Sony A7Riv

Our extreme focus on image quality over purpose

I saw a post the other day, questioning whether the A7Riv out-resolves the G Master and G lenses and whether people would need to upgrade lenses as a result. Yeah, I know what you’re thinking…who the hell cares? Apparently some people do. 6 months ago they had the sharpest lenses

Where is the small / medium raw, Sony?

The A7Riv has been released and on paper, the specs look amazing. but there is one glaring shortfall I am utterly confused as to why Sony missed, particularly with a camera with this megapixel count. Small / medium raw There will be usual Sony apologists who try to defend the

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